Lecturer:

Prof. Dr. Elisabeth Müller

Workload:

180 hours; Contact hours: 48h; Self-study: 132 hours 

Recommended prerequisites:

The module requires basic knowledge of business and economics, as it is usually acquired in the introductory modules of a Bachelor's program in business or economics.

Content:

In this module, students work on a business simulation (e.g., business simulation "My Strategy Experience" by Pearson) in small groups. In the simulation, students act as board members of a global company. They assume responsibility and make decisions in small groups that influence the competitiveness, growth, and success of the company.

Learning objectives:

Students apply the knowledge, methods, and analytical skills gained in several courses during their bachelor studies (e.g., strategic management, marketing, accounting, human resources management, and organization) to a simulated but realistic situation. As a result, the participants will understand the interrelationships among the contents and methods delivered in these courses and strenghten their interdisciplinary thinking.

Proof of performance:

Grading is based on the results of the simulation game and several submissions during the term.

Bibliography:

• Whittington, R., Regnér, P., Angwin, D., Johnson, G., & Scholes, K. (2020) Exploring Strategy: Text and Cases. Harlow: Pearson.